Shop by goal
Find the right supps for your goal
Whether you're chasing muscle, energy, recovery or a leaner you, start with your goal and we'll point you to what works for it, from the staples to the best sellers.
What's your goal?
Tap a goal to shop everything for it, or jump straight to the key categories.
Protein calculator
Work out roughly how much protein to aim for each day, and how a shake helps you get there.

NZ Muscle Whey Protein 1kg
30 serves, about a month at 1 shake a day. 24g of NZ grass-fed whey protein per scoop.
A general guide for healthy, active adults, based on published sports nutrition ranges (grams of protein per kg of body weight). Aim to get most of your protein from food and use shakes to top up. This isn't medical advice: if you have a medical condition, are pregnant or under 18, check with a health professional first.
Getting started
New to the gym? Supplements work best on top of the basics. Here's the order we'd tackle it in.
Train consistently
Lift weights a few times a week and aim to add a little more weight or reps over time. Bodyweight work alone won't get you far, so find a gym with good free weights, or get a trainer to show you the ropes.
Nail your nutrition
Eat enough for your goal and spread your protein across the day. Not sure how much you need? Use the protein calculator, or let us build a custom meal plan for you.
Add the staples
A quality protein powder makes hitting your target easier, and creatine is a popular, well-studied staple. From there, add whatever fits your goal, like pre-workout for energy or electrolytes for long sessions.










